What is a Realtor and Why Do I Need One?

A REALTOR® is a licensed real estate professional who has raised the bar to become a member of the National Association of Realtors, taken on additional training, and sworn to uphold the REALTOR® Code of Ethics.

If a Picket Fences Realty agent is your REALTOR® your property it is exposed to an enormously larger number of prospective buyers than if it were simply listed with a non-member company, or if you were trying to market it on your own. REALTORS® own the Multiple Listing Service, and MLS-listed properties have an exponentially larger audience. Statistically, MLS-listed homes sell faster and with far less hassle to you, and generally bring a higher sales price, thus paying for the services of your REALTOR® while putting more profit in your pocket. If you are a buyer, your REALTOR® has a far larger number of properties at her fingertips than a non-member company, and you are assured of the protection of a knowledgeable professional, committed to ethics and honesty, working to get you the best home at the best price.


  • Help you determine how much buying power you have
  • Aggressively market your property to the public and other REALTORS®
  • Explain the ins and outs of a buyer's offer on your home
  • Objectively playing "devil's advocate" so that you understand the offer
  • Provide more resources for listings than non- REALTOR® companies
  • Provide you with solid information about your home, its neighborhood, and possible future resale value
  • Give you up-to-date information on the market and how it affects your sale or purchase
  • Provide due diligence on the home in which you're interested
  • Negotiate skillfully on your behalf
  • Explain financing options to you
  • Guide you through the steps to closing, making sure no detail is left undone
  • Take care of all the paperwork
  • Explain and handle and problems which may arise during your closing and bring it to a satisfactory close

There are endless other benefits to using – and being – a REALTOR®. For more Information, visit www.realtor.com.

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